X
Fashion & Apparel
Industry
Transforming the e-commerce landscape through engaging video shopping experiences.
Redefining E-Comm Experiences with Interactive Video Shopping
20% ↑
CvR
1.64 mins
Avg Watchtime/User
729+ hrs
of Watchtime/Mo
NEWME is India's trendiest, fastest, and freshest fashion brand for the new generation, utilizing technology to shape a new era for e-commerce. The founded just 18 months ago, and has now become the most loved fashion destination for GenZ.
"Integrating Quinn's video SDK comes out to be good addition to our product. Despite initial hesitation, the user-friendly portal and impressive features surpassed our expectations."
"Integrating Quinn's video SDK comes out to be good addition to our product. Despite initial hesitation, the user-friendly portal and impressive features surpassed our expectations."
Product Manager, NewMe
Raj Golhani
Product Manager, NewMe
Raj Golhani
Challenges to solve
With 90% of NEWME's users primarily engaging with the brand on Instagram, NEWME was looking to revamp their website to reflect vibrant content on their app by adding instagram reels & stories - to improve product discovery, conversion & engagement.
Challenges to solve
With 90% of NEWME's users primarily engaging with the brand on Instagram, NEWME was looking to revamp their website to reflect vibrant content on their app by adding instagram reels & stories - to improve product discovery, conversion & engagement.
Solution
NEWME partnered with Quinn, the fastest video commerce platform, to add shoppable videos across their website's home page to better engage & convert their visitors. Quinn bridged the gap, enhancing the user experience and driving sales through a cohesive content-to-commerce strategy.
Solution
NEWME partnered with Quinn, the fastest video commerce platform, to add shoppable videos across their website's home page to better engage & convert their visitors. Quinn bridged the gap, enhancing the user experience and driving sales through a cohesive content-to-commerce strategy.
Our users love the dynamic reels and video content, resulting in a significant 20% increase in conversion rates on our product listing page. Quinn's reel feature has become a standout, effectively capturing user attention.
Our users love the dynamic reels and video content, resulting in a significant 20% increase in conversion rates on our product listing page. Quinn's reel feature has become a standout, effectively capturing user attention.
Product Manager, NewMe
Raj Golhani
Product Manager, NewMe
Raj Golhani
Home page
NEWME leveraged quinn to showcase their newly launched & bestselling products - leading to better product evaluation & discovery. Quick view below 👇
Home page
NEWME leveraged quinn to showcase their newly launched & bestselling products - leading to better product evaluation & discovery. Quick view below 👇
Insta like reels for better discovery
NEWME categorised their content across:
Viral
Date Looks
Desi Looks
College Fits etc
…and placed it under an insta reels like layout, helping users navigate, and discover products better on their home page. Here's what the result looks like 👇
Insta like reels for better discovery
NEWME categorised their content across:
Viral
Date Looks
Desi Looks
College Fits etc
…and placed it under an instagram reels like layout, helping users navigate & discover products better on their home page. Here's what the results looks like 👇
Results
20% increase in Conversion Rate
1.64 Mins of Average watchtime/user
729+ hours/mo of video watchtime
Results
20% increase in Conversion Rate
1.64 Mins of Average watchtime/user
729+ hours/mo of video watchtime
Let your videos make more $$$ for you